Product Photography Phoenix | E-Commerce Product Photos
Product Photography Phoenix | E-Commerce Product Photos
Professional e-commerce product photos are so important for any business that sells products online. Your business appears much more credible and high-end when your product photos are sharp and clean, with accurate colors and ideal lighting. For the ultimate professional look, many business owners like to have their product displayed on a pure white background. This is definitely a necessity for Amazon sellers, as Amazon’s requires that all main listing photos show the product with a pure white background around the edges. But creating a photo like that isn’t as easy as setting a product on a piece of white backdrop paper and clicking the shutter of your camera. It’s really difficult to set up the lighting of a photo in such a way that the object itself is properly exposed while completely eliminating all shadows around the edges so that the background is pure white.
That’s why I prefer to use Photoshop to create the white background look, instead of attempting to create it in-camera. When I’m taking the photo, I just focus on making sure the lighting and colors are just right on the product, without worrying much about the background (other than making sure there’s some contrast between the color of the background and the color of the edges of the product). Then during my photo editing process, I take the image into Photoshop and select the background and delete it so that everything around the object is transparent, then add a pure white layer underneath.
These product images I shot for Urby are the perfect example. Urby is an awesome company who has created a healthy alternative to creamer. It’s dairy free, gluten free, non-GMO, sugar free, and has 5g of plant protein in every scoop. Shop Urby’s creamer right here: https://liveurby.com/
Product Photography Phoenix | E-Commerce Product Photos